Ellerslie Alumni Reunion Design Theme

2014 Marketing for Alumni

I was placed in charge of the design theme for the 2014 Ellerslie Alumni Reunion. The color scheme needed to match up with the already established alumni color palette (gold & cool grey). I chose to use the plus shape throughout the theme as a subtle reference to the reunion being all about Christ and His cross. The shape also lent itself well to calling to viewer to “add” themselves to the attendees either via simulcast or in person. This design theme was used throughout all printed and digital media including: name tags, session notebooks, keynotes, web graphics, and email banners.